Whenever you're invited, you feel exclusive and special.
"You're cordially invited to
witness the Prime Minister's Swearing-in Ceremony
at the Istana
on 12 August 2004, 8 pm."
The same goes to Google's strategy of promoting it's Gmail.
"someone" has invited you to open a Google mail account.
Gmail is a new search-based webmail service that offers:
- 1 GigaByte (GB) of free storage
- Built-in Google search that instantly finds any message you want
- Automatic arrangement of messages and related replies into "conversations"
- Text ads and related pages that are relevant to the content of your messages
Tags:
marketing
